The concept of the project is three frieds with different character, look,
lifestyle and they love to travel together with Elena Miro.
The idea is to show that life with Elana Miro could be more light
and comfortable, because Elena Miro is the brand
with non-age and large range of sizes specific for every woman.
The homepage will contain three women, in the same setting, wearing clothes from each line available at the outset. These three women – three friends who love to travel together, they are different in character, style and lifestyle. But despite their differences they prefer brand Elena Miro, because Elena Miro combines 3 different lines.
white out: focus is on the styles
The map integrated into pinterest, pinterest user creates a board with the name around the world with Elena Miro. When she adds photos on the board it will automatically appear on the big general map in the Miro club at website. When you click on a country below a big map you can see all users that wearing clothes Miro, for example in France. Then if you liked the style of user you can click on her and go to her Miro board in pinterest
MIRO CLUB: PINTEREST BOARD
Thus it is useful not only for girls from the UK, who decided to visit the Gallery Borghese in Rome and wants to be in the theme of Roman fashion, but also for the company Elena Miro, with a map thay can track and monitor trends and customer demand in a country.